International Hotel
The hotel brand approached Union Square Events with the expectation to develop a F&B retail market concept that would meet their guests' expectations for activated, all-day quick grab offering. To strike a balance between operating profit and meeting these guest expectations, USE contributed to the hotels F&B development by offering culinary visioning, operation planning, and strategic labor modeling.
Location: Nationwide
Category: Hotel F&B
OUR SCOPE
Evaluated and enhanced the design strategy, providing insights on guest layout and flow. Conducted a comprehensive review of signage, merchandising, and collateral packages, addressing operational needs and implementing best practices.
Developed the culinary vision for the concept, inclusive of full menu development, recipe creation, and retail souring.
Reviewed and optimized the foodservice layout and equipment overview for efficient operations planning.
Established a service and labor model, outlining specific plans for each area during different meal periods.